the logo of wechat

the logo of wechat

Tuesday, October 11, 2016

Junk Ads and Wechat Moments Scams

  Wechat Moments is one of the most popular social networks. It is a main function of Wechat besides text messages and voice messages. People just can’t get tired of sharing their life on Wechat Moments by posting pictures with emoji and their thoughts on it. They also enjoy browsing and liking other people’s posts and comments.

  As more and more people love to shop online, the amount of “Wechat Business” goes up. Nowadays Wechat Moments is a good market for all types of products. Anyone can become a Wechat Businessman. Simply register a Wechat account, add some people ,and then you can earn money easily through Wechat Moments by posting pictures and advertisements. Low-cost and easy access made Wechat Moments a “money machine”. As a result, now we can see junk ads everywhere while we viewing our friends’ Moments. This is quite annoying. Every time I see something like that I do hope there is a dislike bottom over there. People love Wechat Moments because of its high privacy security. Only friends can see what you share on the Moments. Therefore, if I buy something from someone sells stuff on Wechat (Wechat business) and I feel disappointed about the products and the service of that Wechat Businessman, other customers won’t be able to see my comments under the Moments unless they are my Wechat contacts. 
  
According to research, Wechat business is more active in smaller cities. 53% of Wechat business distribute in second-tier cities, 29% in the villages and only 18% in big cities. The grand total amounts of Wechat business had reached 1.1 million in 2015.
8.82% Wechat Business are operated more than 1 year, and only 2.94% survived over 2 years. Most of them close down within 12 months of operation(88.24%).

  I’ve heard about a couple of my friends have been scammed by Wechat Business in their Wechat Moments. A reporter from CCTV News (2015) said ''With over 500 Million users on the social media app, it is not only a huge e-commerce marketplace but also a hub for fake products and even fraud.'' Those businessmen post nice pictures of products with a very good deal and they accept payment through Wechat. As soon as they got the money from their customers, they disappear and they will not ship the product like they promised.
  For now, the nature of e-commerce can be chaotic. Social media should put more efforts into supporting legal activities and protecting customers' rights.
  
References:
Wechat Business Developing Analysis (2015) 
http://www.askci.com/news/chanye/2015/12/08/17258vvie_2.shtml
Wechat Moments: Business opportunities or Chaos? CCTV News(2015) 
https://plus.google.com/+CCTVNEWSbeijing

0 comments:

Post a Comment